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rethinking Archives - The Triz Journal

Rethinking R&D Strategy

05/04/2020 |

Darrell Mann

“Research is what I’m doing when I don’t know what I’m doing.” Wernher von Braun

Look at most R&D strategies and one of the most likely things you will see is how incremental and focused on … Read More

Case Study: Rethinking Healthcare

19/08/2018 |

Darrell Mann

I picked up my newspaper today and found the word ‘crisis’ written over 40 times. Six of them as part of a headline. Debt crisis, NHS budget crisis, obesity crisis, KFC crisis, Brexit crisis, weather crisis, plastic crisis. … Read More

Rethinking The ‘Robust Design’ Trend

22/04/2018 |

Darrell Mann

It’s not often these days that we get to add a new stage to one of the Trends Of Evolution. It’s even rarer that we find ourselves in the position of needing to re-name one of the Trends. … Read More