Outcome-driven Innovation

01/01/2010 | Editor

Have just finished my first read of “What Customers Want” by Anthony Ulwick where he proposes “outcome-driven innovation” to replace “creativity for its own sake.” Though I have been involved withRead More

The QFD, TRIZ and Taguchi Connection: Customer-Driven Robust Innovation

03/01/1998 | Editor

John Terninko, Ph.D. Responsible Management Inc. & Ideation International Inc. The Ninth Symposium on Quality Function Deployment, June 10, 1997

Abstract

Taguchi’s approach to robust designs has been in North America since 1981. QFD arrived in 1984, … Read More